and it costs just £1?
The world's first £1 e-cigarette has gone on sale in in the UK today.
Anti-smoking campaigners hope the product, which will be sold at Discount UK's nationwide 70 stores, will cut the cost of giving up smoking for millions of people.
At a fifth of the price of the previous lowest cost disposable brand, the Ezi-Cig quitting aid is the cheapest disposable e-cigarette to ever go on sale.
Each disposable vapouriser lasts up to 220 puffs - the equivalent of a 20 pack of cigarettes - and, say product developers, has been developed after two years of research.
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