The boss of an electronic cigarette firm has seen his plans for an online address go up in smoke after web watchdogs ordered it be given back to a Welsh anti-tobacco charity.
Action on Smoking & Health Wales Ltd - or ASH Wales - used ashwales.co.uk as its homepage until April, 2011, when it developed a new site and forgot to renew its registration on the old domain.
Earlier this year, the Cardiff-based charity - a branch of the anti-smoking health group set-up by London's Royal College of Physicians in 1971 - discovered the domain had been bought by Surrey businessman, Brett Horth.
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